Tell us more about the connection between scent and memory? Recently, I have also been very interested in responsible, sustainable styles of perfume making. It’s a craft that is always under review.

My approach to creation is constantly evolving – either experimenting with new materials or exploring an old or classic theme, revising formulation styles, editing and much more. How is your approach to perfumery evolving? A healthy dose of a very special quality of clary sage essence, tops it all, by adding its sexy ambiguity, providing a pendulum between the masculine and feminine. We paired it with sparkling blood orange and luscious black plum tonality, touched accents of Davana, rich spices and true-to-nature tonka beans. Patchouli, patchouli and patchouli is the essence at their maximum expression. It’s like my collaboration with Dolce&Gabbana has come a full circle. Now it is a real honour to have been asked to create a new fragrance celebrating the ingredient of patchouli again. The collection later expanded with other cherished Mediterranean themes, composed by me including Rose, Mimosa, Exotic Leather, and Cypress.

That was such a fun and rewarding project to work on as it was such an enormous vote of confidence.

Floris expanded vs evolved